A real Empire needs an identity, even better identities, and the best is a massive presence on Facebook.
Ein echtes Imperium braucht Identität, besser noch Identitäten, besser noch eine massive Präsenz auf Facebook.
For each of the 115 associations from the Imperium qujOchÖum its own Facebook Page was created. To provide an own friendship network, the three founding members of the Empire invited all their own friends on Facebook within a few minutes to share, like and to make friends with all the 115 associations. Some liked it, some not: that some friends broke up the Facebook-friendship was one of the results.