Konzeptgenerator 3.0: Presentation

Wed, Sep­tem­ber 4 2013, 19:00 /// 
quitch, Unte­re Donau­län­de 10, Linz ///

We all know that fee­ling: again ano­t­her dead­line that is approa­ching! As an artist you are con­stant­ly urged to deve­lop new ide­as and con­cepts resul­ting in slee­p­less nights and uncoun­ta­ble pimp­les. Not enough time for too much work that is under­paid any­way. The per­son­nel costs: sub­ter­ra­ne­an.

Time for con­cept deve­lop­ment is never com­pen­sa­ted. One app­li­ca­ti­on is fol­lo­wed by the next. Five minu­tes befo­re dead­line at the post office, if an online sub­mis­si­on is not pos­si­ble. Con­stant­ly the­re is the temptati­on to recy­cle old con­cepts. Here a new tit­le, the­re a new para­graph, or a new quo­te, quick­ly adap­ting the time­ta­ble (ide­al­ly by sim­ply exch­an­ging the year date) and the finan­ci­al cal­cu­la­ti­on – and voi­la! Cope with the ent­ry regu­la­ti­ons and con­text – kno­wing that the jury will pro­bab­ly rea­li­ze it. Was the­re alrea­dy a simi­lar pro­ject befo­re? Goog­le for all one‘s worth (e.g. The Smi­le of Leo­nar­do da Vin­ci by Adib Fri­cke from 1999, a ran­dom gene­ra­tor that crea­tes sen­ten­ces on fine art). But not to make a fool of one self‘s, not to do a Gut­ten­berg, avo­id copy-and-pas­te!

qujOchÖ has thought about it and built an Idea-Shit­ting-Machi­ne. Or more ele­gant­ly put: a con­cept gene­ra­tor.

For this pur­po­se nume­rous pro­ject app­li­ca­ti­ons of the last years by art and cul­tu­re initia­ti­ves as well as indi­vi­du­al artists were collec­ted. The­se were frag­men­ted into sin­gle, put into a digi­tal machi­ne and pro­ces­sed by a phy­si­cal machi­ne. Via a dif­fi­cult and com­plex mecha­nism new con­cepts were crea­ted by the machi­ne.

But intel­lec­tu­al pro­per­ty has to be hono­red in the Make-It-Fake-It-Sha­re-It-Era. For each gene­ra­ted con­cept money was dis­tri­bu­t­ed to the ori­gi­nal artists or initia­ti­ves, depen­ding on the per­cen­ta­ge of the part that is inclu­ded in the gene­ra­ted con­cept.


Jakob Diet­rich, Tho­mas Phil­ipp, The­re­sa Schu­bert (alle qujOchÖ)

Céci­le Bucher

Con­cepts sup­plied by:
Akti­ons­ge­mein­schaft Soci­al Impact
Cle­mens Kog­ler
Mar­tin Music
Rein­hard Gup­fin­ger
Ste­phan Blu­men­schein

(Pho­tos: Maxi­mi­li­an Anel­li-Mon­ti) (Pho­tos: Flo­ri­an Vog­gene­der)

(Camera/Editing: Micha­el Wirt­hig)

### Video of the pre­sen­ta­ti­on
(Came­ra: Micha­el Wirt­hig, Edi­t­ing: qujOchÖ)